When former NFL punter Craig Hentrich approached our team to create comprehensive video courses for his MPK (Master Your Punting and Kicking) Program, we knew we had to deliver content that matched his professional-grade expertise. The challenge? Capturing three distinct courses – punting, holding, and kicking – in a single day while maintaining the high-quality, personal touch that makes Craig’s coaching style so effective.

Our production team tackled this ambitious project with a dual-cinematographer approach at Tennessee State University’s indoor training facility. This strategic setup allowed us to simultaneously capture both wide-angle instruction and intimate technique details – essential for online learning where students need to see every nuance of proper form. One camera focused on Craig’s overall demonstrations, while the second captured the crucial close-ups of foot positioning, ball handling, and follow-through techniques that make the difference between a good kick and a great one.

What sets this project apart isn’t just the technical execution, but how we translated Craig’s community-focused vision into the final product. Each course was structured to recreate the personal coaching experience, with multiple angles and detailed explanations that make students feel like they’re getting one-on-one instruction. We incorporated segments where Craig addresses common challenges and provides troubleshooting tips, effectively building that sense of community he envisioned. The final courses don’t just teach techniques; they welcome athletes into a supportive training environment where no player feels isolated in their journey to mastery.

The result? Three professionally produced courses that maintain the authenticity of Craig’s in-person training while leveraging the accessibility of digital learning. By combining our technical expertise with Craig’s vision of creating an inclusive training community, we’ve helped establish MPK Program as more than just another online course – it’s a comprehensive digital coaching experience that’s transforming how aspiring kickers and punters develop their skills.

Want to see how we can bring your training or educational content to life? Reach out to discuss your project with our production team.